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Subservient Chicken

Check out Burger King's Subservient Chicken, a new online marketing approach to hype its chicken sandwiches and tenders.
If you decide to "tell a friend," you create an email with the message, "Finally, somebody in a chicken costume who will do whatever you want."


Fundraising Idea

Although it was written last November, I just ran across this interesting San Jose Mercury News story -- Selective enforcement of poker rules hurts library.

Say you've got a good cause, like the children's story-telling section at the Almaden library. Say you've got a supporter, like the Almaden Business Association. And say you have a good way to make $8,000 or $10,000, playing on a national craze by holding a Texas hold 'em tournament. . . .


The Ultimate Drug Website

Drugs have been in the news a lot lately because of the Medicare drug sign-up. And, the drug ads are increasing on TV (a possible connection?). The MERD | Panexa website has taken all the promises of the various drug ads and agglomerated them into their slickly designed site. One of the better parodies.



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